AI Insights · Timothy · April 2025
Top 5 Social Apps Performance in Estonia: Q1 2025
Discover the download, revenue, and user trends for the top social apps in Estonia during Q1 2025, based on Sensor Tower's data insights.
In the first quarter of 2025, the top social apps in Estonia exhibited varied performance metrics across downloads, revenue, and active users on a unified platform, according to Sensor Tower's data.
TikTok - Videos, Shop & LIVE saw its weekly revenue fluctuate, peaking at around $25.5K in early March. Downloads started strong at 2.3K at the beginning of January, gradually declining to 1.3K by the end of March.
Instagram experienced a decline in weekly revenue, starting at approximately $2.9K and dropping to $1.3K by the end of the quarter. Downloads followed a similar trend, decreasing from 1.4K in early January to 735 by March's end.
Yubo: Make friends & Chat now maintained relatively stable revenue, hovering around the $1K mark throughout the quarter. Download numbers were modest, beginning at 218 and ending at 94.
Grindr - Gay Dating & Chat showed a notable increase in revenue, reaching a high of $1.3K in early March. However, downloads remained consistently low, with a slight peak at 101 in late December, tapering off to 61 by March.
Facebook had a steady revenue stream, starting at $443 and showing minor fluctuations to end at $390. Downloads were relatively stable, beginning at 1.1K and slightly decreasing to 753.
For more detailed insights and data, visit Sensor Tower's comprehensive platform.